Jim Hicks is a seasoned media professional with extensive experience in developing people, talent, and content across various platforms. He has a strong background in engaging and leading people through change to achieve results. Hicks has expertise in multi-platform content management, change leadership, audience growth, collaboration, people development, and coaching
Notable achievements include developing new and high-profile talent across radio, television, and online for audience retention and growth. He also led radio stations to number one in their demographic targeting and market share in major markets including London, Birmingham and Manchester.
Hicks has served various roles as Director, Trainer, Coach, and Consultant at Purely Media People since 2005, supporting talent development and building audiences across BBC and commercial markets. He has launched notable talents and helped many realise their full potential. Before that, he held the position of Group Programme (Content) Director at Chrysalis Radio Group, where he led strategy and provided leadership to key talent at London and regional stations.
Strategy – such as business and audience growth in challenging markets.
Research – insight projects to measure the impact of your content, programmes, presenters, business and competitors.
Executive Leadership – we provide specific ‘self’ and ‘career’ skills coaching and high performing team solutions for today’s media journey.
On Air Talent Coaching – working one on one with on air personal and celebrities on projects that range from getting the best from personality on camera or radio, to voice coaching and image consultancy. From news and sport presenters/anchors to entertainment, breakfast shows and comedians.
Commercial Impact Coaching – helping create your high performing sales executive.
Up skilling – bespoke training and coaching projects that specifically relate to the jobs and functions of those within media.
Our Services Include: